To gain more traffic quickly you need to boost your website traffic by promoting it everywhere possible. Saying that there are some ways to get traffic sooner rather than later. So how can I increase traffic to my website? Let’s take a look.
So now you have affectionately made a site and put it on the World Wide Web, do you simply sit back and watch the traffic just flow to your website?
That would be awesome! But NO.
Promotion is the key to any marketing effort. You need to accomplish something to influence individuals to go to your site.
There are a lot of ways on how you can create traffic towards your site, however, I will focus on those that tend to deliver snappy and quick results.
Procedures That Will Boost Your Website Traffic
- PPC Traffic
- Email Marketing
- Request reciprocal links
- Social Media Marketing
1. PPC Traffic (Pay Per Click)
Paid ads are an obvious approach to increasing traffic. You can simply turn them on like a tap. But, if you’re diving into Facebook ads or Google ads or YouTube ads and so on, make sure your sales funnel is airtight. Otherwise, you’re largely wasting your time and your money by sending paid traffic to your site.
With PPC you need to pay for the ad only when someone clicks on the link.
Below you will find just some of the most recommended advertising platforms.
Google ads are very powerful even for advertising. Using Google ads you can easily get exposure to your business which you may be in need of. Google advertisements are known for the accuracy and the wide range of exposure it provides to your business. It is also very simple to create a Google advertisement and to post it on websites.
Pay per click with Bing and Yahoo does not cost as much as with Google. Bing and Yahoo allow their users to import campaigns from Google and most advertisers admit that they are always having a hard time running separate campaigns in Google, and with Bing and Yahoo as they do their best to update each. Now, AdCenter with Bing and Yahoo allows users to import their campaign from AdWords with Google, without even exporting a single file. This is perfect for advertisers who do not want to spend time editing, exporting, and re-uploading spreadsheets from one account to another.
One of the things that Facebook has going for it is the sheer number of its members. Almost everyone on the entire planet is on Facebook. It’s hard to get an accurate count with the number of new members joining every day.
So if you’re looking to reach as many people as possible, I daresay that Facebook is the best platform you could ask for.
LinkedIn is a platform for helping to bring awareness to a topic. LinkedIn has massive reach and it’s also what we call an authority site. When done the right way to the right audience, that article can bring in droves of traffic to your site. Use the long-form format and make it keyword specific but also relevant to the audience you’re trying to reach.
YouTube is a powerful medium. We all know that. But, how many people are confident enough to put themselves out there and create YouTube videos? Not many. But, considering how much reach YouTube has, and the fact that it’s the number two search engine in the world behind Google, more people should leverage this platform. Find ways to make instructional videos that add loads of value. And do it often.
Twitter is a social network, so be sociable. Don’t constantly send promotional or spam tweets. Use tweets to create a relationship and build a loyal following. Leverage your network by mentioning others. Follow other Twitter users outside your niche. When you like something they say, re-tweet it. By doing this, you will not necessarily be promoting your direct competitors, and you will have the opportunity to expand your market reach well beyond your group of followers. Smart users will reciprocate this and mention or re-tweet you as well. Remember, twitter marketing is a tool to develop relationships with the context of a social network.
Instagram is a great way to drive traffic to your site. Be sure to use relevant hashtags when posting pictures or interacting with others. Take the time to comment on other relevant images from those who have large followings. However, be careful not to be too promotional on every post. Add value through a 3-to-1 ratio. Three value posts to one promotional post.
When you find a PPC that you want to use, always ensure that it offers tracking software so you will be able to know if it is of any value to you. Along these lines, you will have the capacity to pick the ones that are more of value and dispose of those that are not.
2. Email Marketing
Email marketing is still one of the best methods you can use, not only for making money online but also for driving visitors to whatever it is that you’re promoting. You can either build your own email list using lead magnets and sales funnels, or you can run solo ads through solo ad providers or email list brokers. Just search for the topic + ” email list broker” in Google.
One of the leading Gurus and top of the line creators says that the first Internet Marketing Commandment is:
“You can’t promote anything on the web without first catching the email address of your site guests.”
He says, “You shouldn’t endeavor to get even one guest to your site without having a component set up to catch the name and email addresses of the site guests that go to your site.”
You have to catch a large portion of the email addresses of your incoming traffic. Because it’s more than likely that they won’t purchase anything from you on their first visit to your site. And they may never return again.
To keep that from happening, you offer them something that they might want to accept. Like some profitable data for FREE. It’s very critical to delivering on what you promise!. After that, you keep their attention by sending them more free merchandise/product, and sandwich special offers in the middle. One email from you will bring the vast majority of them back to your site!
A word of warning, don’t overpower your email list customers with an excessive number of limited time offers. You may lose your credibility. You ought to send them important free material in the middle of offers, The goal here is that they will want to read your emails.
3. Reciprocal Links
There are a great many sites out there that are offering items like yours. Rather than suspecting they are your opposition, rather consider them as your partners. Ask them to promote your product/service in return for promoting theirs. Some of the website owners can help you in a few different ways:
They can put links and banners of your site on their website. In return for you putting theirs on your site. Or on the other hand, they can simply add your links to their site. You then will be able to pay them a commission that has previously been agreed on.
Or on the other hand. They can send an email to their email list, promoting your product/service, while you do likewise for them.
Such “arrangements” are known as Joint Ventures (JV Deals) and this is a powerful strategy that you can use to send more visitors to your site.
4. Social Media Marketing
Find relevant Facebook Pages and Groups and start commenting and engaging with others. Don’t spam. Don’t promote. Not at first at least. But, comment and engage. Add value. Then, and only then, when the opportunity is right, direct them to a relevant piece of content on your site that would help add to the conversation. When done right, not only can you get the right eyeballs, but those prospects can quickly turn into customers.
Related post…The advertising of your website
Experiment with these techniques for your sites. Better outcomes are delivered when each of the advertising approaches are utilized together.
You may need to try these out and afterward observe which one works better for you. After that focus more on that one that works best for your business. These three strategies joined with other advertising strategies can soar your site popularity and sales.
I hope you found “How can I increase traffic to my website” helpful.
If you have any questions please feel free to contact me either in the comments area or contact form.
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